Achaogen Launch Meeting
The Challenge
When you have a team of tenured professionals who have been through it all, you need a commercial launch event that truly stands out. Achaogen challenged Houndstooth Collective with developing a fresh, innovative approach that would ensure their organization had an impactful training and that their team walked away motivated.
The Vision
From initial concept to final execution, we designed an event that would deliver a modern, personal experience, capturing the audience’s attention and creating an environment ideal for collaboration and learning. Houndstooth Collective maximized engagement throughout by re-imagining the typical meeting setting so that it aligned perfectly with Achaogen’s agenda and launch meeting theme: Discover. Create. Achieve.
The Solution
We tossed formality and convention aside, and the result was a multi-site, multi-spaced campus environment at Hotel Emma and the surrounding Pearl Campus in San Antonio, TX. We provided full event management services across multiple venues working with a myriad of vendors. Houndstooth Collective designed and produced a meeting that was celebrated as truly unique and highly successful in a comfortable yet dynamic environment.
